Recent Whisky Sovereign Brands Articles

The Deacon: A New Scotch Whisky - “Expected To Disrupt The Whisky Category”
02-08-2023

The Deacon: A New Scotch Whisky - “Expected To Disrupt The Whisky Category”


The Deacon scotch whisky was launched on Feb 3rd, 2023 by wine and spirits company Sovereign Brands in association with French spirits tycoon Pernod Ricard. In a press release, Sovereign Brands made the bold claim that The Deacon, the company's inaugural whisky offering, "is ready to upset the whi